Strive Inc. (NASDAQ: ASST) added 1,355 bitcoin to its corporate treasury during the week of September 14 to 18, spending $107.7 million at an average price of $79,475 per coin. The transaction, disclosed in a Form 8-K filing and announced by Chief Executive Officer Matt Cole on September 21, 2026, lifted the company’s total holdings to 26,355 bitcoin.

At prevailing market prices near $85,000 to $86,000, the expanded treasury is valued at more than $2.2 billion. Cash and cash equivalents also increased during the period, rising from $204.2 million to $229.6 million even after the bitcoin outlay.

Weekly Pace Exceeds Strategy’s Purchase

The latest acquisition was larger than the 950 bitcoin purchased the same day by Strategy, the long-time leader in corporate bitcoin holdings. Strategy spent roughly $76 million on its first reported buy since late August, bringing its total to approximately 846,000 bitcoin valued near $72 billion.

Strive ranks fifth among publicly traded corporate bitcoin holders. Ahead of it stand Strategy, Twenty One Capital with 43,514 bitcoin, Metaplanet with about 43,000, and MARA Holdings with 35,577. The company has accelerated its buying cadence in recent weeks, adding roughly 6,100 bitcoin across five consecutive reporting periods that included purchases of 1,800, 1,375 and 469 coins before the latest 1,355.

Preferred Stock and Warrants Drive Funding

Strive financed the purchase primarily through sales of its Variable Rate Series A Perpetual Preferred Stock, known as SATA, which pays a variable dividend recently near 13 percent and has surpassed $1 billion in notional value. Warrant exercises contributed an additional $21.2 million in gross proceeds. Together, SATA accounted for 57.7 percent of capital raised during the week, with the balance coming from at-the-market common-share offerings and the warrants.

The company issued 2.07 million Class A shares and 786,194 SATA preferred shares in the period. SATA has remained near its $100 par value, supporting continued access to the at-the-market program that funds further bitcoin purchases.

Shares Advance on Broader Bitcoin Strength

ASST shares rose more than 6 percent in pre-market trading on September 21, extending a monthly advance that has exceeded 120 percent since mid-August, when the stock closed near $12.80. By September 18 the shares had surpassed $30, and year-to-date gains stand near 90 to 100 percent. Market capitalization is approximately $2.5 billion to $2.6 billion.

Bitcoin itself traded above $85,000 for the first time since January, providing a supportive backdrop for the treasury strategy. Strive still holds 505,000 shares of Strategy’s STRC preferred stock, valued near $50 million.

Path Toward Higher Ranking

With 14 full weeks remaining in 2026, Strive would need to acquire roughly 1,226 bitcoin per week on average to overtake Twenty One Capital’s 43,514-coin position, assuming no further additions by that firm. At the current pace the company could pass MARA later in November. TD Cowen raised its year-end holdings estimate for Strive to 32,105 bitcoin from a prior 27,156 and lifted its ASST price target to $44 from $32, citing faster bitcoin-per-share growth.

Cole has previously described a potential second-place finish by year-end as possible though not the base case, contingent on sustained capital inflows and relative inactivity among higher-ranked peers. The latest purchase keeps that trajectory in view while the firm continues its weekly accumulation program.