Toyosa, the Toyota dealership operating in Bolivia, has added Bitcoin as a payment option for vehicle purchases. The company presented the new service on September 18, 2026, during Expocruz 2026 in Santa Cruz, allowing customers to pay with BTC in addition to local currency, U.S. dollars and Tether’s USDT.

Expansion of Existing Digital Payment System

The Bitcoin option builds directly on a system introduced one year earlier. In September 2025, Toyosa began accepting USDT for vehicles, parts and services through a partnership involving BitGo, Towerbank and Tether. That earlier setup linked institutional wallet and custody infrastructure to the dealership’s point-of-sale environment, enabling customers to complete high-value purchases via supported blockchain networks such as Ethereum and Tron.

With the latest update, Bitcoin joins the same menu of accepted methods. Towerbank continues to provide the transaction-processing platform along with digital-asset support and guidance. BitGo Bank & Trust supplies the institutional-grade digital asset wallet infrastructure, security and transaction traceability for the Bitcoin service. BitGo confirmed its role on September 20 and noted its presence at Expocruz from September 18 through September 21.

Details on specific Bitcoin wallet types, confirmation requirements, exchange-rate calculation, transaction limits or processing fees have not been released publicly. Toyosa has also not disclosed whether it retains Bitcoin proceeds, converts them automatically into fiat currency or uses another settlement arrangement. No first completed Bitcoin vehicle sale or sales totals have been announced.

Regulatory Backdrop in Bolivia

The payment service operates under rules established after the Banco Central de Bolivia revoked Resolution 144/2020 in June 2024. That change authorized electronic payment channels and instruments for virtual-asset transactions, ending a prior prohibition on processing such activity through the formal financial system. The boliviano remains the country’s sole legal tender, and neither individuals nor businesses are required to accept virtual assets.

Transaction volumes using electronic payment instruments for virtual assets rose after the policy shift. The central bank reported $294 million in activity during the first half of 2025, compared with $46.5 million in the same period of 2024, bringing cumulative volume since the regulatory change to $430 million. Financial institutions have expanded related services, including virtual-asset custody and transfer offerings.

Bolivia continues to develop additional oversight. The financial services authority has issued consumer guidance on risks such as price volatility and counterparty exposure. An October 2025 resolution added virtual-asset categories to the accounting framework used by regulated institutions. Further supervisory measures are under discussion as part of broader economic reform efforts, though specific implementation details remain pending.

Partnership Roles and Event Context

Representatives from the partner firms appeared alongside Toyosa at the Expocruz presentation. Johan Hernández, Towerbank’s digital-assets business lead, and Álvaro Olivares, BitGo’s Latin America business development manager, participated in the announcement. The dealership also introduced a 10-year Toyota warranty program and updates to hybrid and electric models at the same event, though the Bitcoin payment option formed the central announcement.

As of September 20, Toyosa’s public online payment information still described the earlier USDT process and had not been updated with a separate Bitcoin checkout guide. The company confirmed that customers may now select Bitcoin when purchasing a Toyota, completing the expansion of its digital-asset options one year after the initial stablecoin rollout.